Introduction Augmented Reality (AR) and Virtual Reality (VR) are transformative technologies that are redefining user experiences across industries. While they share common goals of immersion and interaction, AR and VR design differ significantly in their approach, tools, and applications. This ...
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Case Study: The Future of Augmented Reality (AR) in Transforming Industries
Introduction Augmented Reality (AR) has evolved from a niche technology into a powerful tool reshaping how people interact with digital and physical spaces. While its initial applications were limited to gaming and entertainment, AR is now poised to revolutionize various ...
Case Study: Principles of Good UX for Forms – Redesigning a Loan Application Form
Client: SwiftFinance, a digital lending platform specializing in personal loans, approached us to improve the user experience of their loan application form. The existing form was complex, lengthy, and had high abandonment rates. Challenge: Users found the form overwhelming, leading ...
Case Study: Key Rules for Good UX – Redesigning a Hotel Booking App
Client: StayEase, an online hotel booking platform that allows users to easily search for, book, and manage their hotel stays. The platform caters to a broad user base, ranging from casual travelers to frequent business users. Challenge: StayEase faced a ...
Case Study: Key Rules for a Good UX – Designing a Food Delivery App
Client: GrubGo, a fast-growing food delivery service that connects local restaurants with customers in urban areas. The company aims to improve its app’s user experience (UX) to boost user engagement and order conversion rates. Objective: The goal of this case ...