Introduction: The Need for Strategic Consolidation in the Travel Industry The Indian online travel industry has undergone significant consolidation in recent years, with MakeMyTrip (MMT) and GoIbibo, two major players, merging to create a dominant entity in the market. The ...
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Case Study: Innovative Product Solutions to Address Crop Residue Burning in India – A Product Management Perspective
Introduction: The Environmental Challenge of Crop Residue Burning Crop residue burning, a common practice among farmers in India, has become a major environmental concern. Each year, millions of tons of crop residues, such as stubble from rice, wheat, and other ...
Case Study: Governance Challenges in the House of Tata – A Product Management Perspective CREATE a image for this in 16:9
Introduction: The Tata Group – A Legacy of Leadership The Tata Group, one of India’s oldest and most respected business conglomerates, is known for its diversified portfolio, ethical governance, and legacy of corporate responsibility. With a presence in sectors ranging ...
Scaling Logistics: How Delhivery Revolutionized E-Commerce Fulfillment in India
Introduction Delhivery, founded in 2011, emerged as a game-changer in India’s logistics and supply chain industry, addressing the critical gaps in e-commerce fulfillment. As the demand for faster, reliable, and cost-effective delivery solutions soared, Delhivery developed a platform-centric approach to ...
Case Study: Meesho – Revolutionizing E-Commerce for Women Entrepreneurs in India
India’s e-commerce sector has undergone rapid transformation over the past decade, driven by increasing internet penetration, mobile usage, and changing consumer behavior. Among the companies that have emerged as pioneers in this digital revolution, Meesho stands out for its unique ...
Case Study: The Gig Economy Challenge – Balancing Ethical Moonlighting with Traditional Employment Structures
The rise of the gig economy and the growing trend of “moonlighting” in the workplace have posed a significant dilemma for businesses. On one side, companies value employee loyalty, productivity, and confidentiality, traditionally requiring full-time commitments. On the other, the ...
Case Study: RedBus – Perfecting the Art and Science of Product Management in the Online Travel Industry
In the fast-evolving world of online travel, one company stands out for its ability to consistently innovate and deliver a seamless customer experience—RedBus. As India’s largest online bus ticketing platform, RedBus has transformed the way people book bus tickets, using ...
Case Study: Navigating Foreign Stock Investments – A Cash Flow Perspective
In an increasingly globalized economy, investors are looking beyond their domestic markets to diversify their portfolios and capture opportunities in international stock markets. One key aspect that often determines the viability and success of foreign stock investments is the analysis ...
Case Study: Satyukt™ – Revolutionizing Agriculture through AI-Driven Platformization
In recent years, the agricultural sector has seen significant technological advancements, with artificial intelligence (AI) playing a pivotal role in reshaping the way farmers approach crop management, resource utilization, and sustainability. One company at the forefront of this transformation is ...
Case Study: LeadSquared – Navigating Rapid Growth and Scaling for Global Expansion
LeadSquared, a leading provider of marketing automation and CRM solutions, has established itself as a key player in the SaaS (Software as a Service) industry. Known for helping businesses automate their sales processes, manage customer relationships, and drive revenue, LeadSquared ...