Introduction This case study explores the collaboration between the Department for Promotion of Industry and Internal Trade (DPIIT) and leading audio products and smartwatch brand boAt Lifestyle. The partnership aims to mentor and support DPIIT-recognized startups in the Direct-to-Consumer ...
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Exotel’s Path to Financial Optimization: Balancing Growth and Cost Management
Introduction This case study highlights how Bengaluru-based cloud telephony and communications startup Exotel significantly reduced its financial losses in FY24 through strategic cost management and an improved EBITDA margin. Despite modest revenue growth, the company successfully narrowed its net and ...
Chaayos’ Path to Profitability: Balancing Growth and Expense Management
Introduction This case study examines the financial turnaround of Delhi NCR-based tea-café chain Chaayos in the financial year ending March 2024 (FY24). Despite subdued revenue growth, Chaayos achieved a significant reduction in net losses and turned EBITDA profitable, reflecting its ...
Freshworks and the AI Revolution: A Strategic Transformation
Introduction This case study examines how Freshworks, under the visionary leadership of co-founder Girish Mathrubootham, has embraced artificial intelligence (AI) as a cornerstone of its strategy. Mathrubootham, popularly known as ‘G,’ identified AI as a potential disruptor years before ...
Debate Over OTT Regulation Under the Indian Telecommunications Act, 2023
Introduction This case study focuses on Reliance Jio Infocomm Ltd’s opposition to the Telecom Regulatory Authority of India’s (TRAI) proposal to bring Over-The-Top (OTT) content services under the regulatory framework of the Indian Telecommunications Act, 2023. The opposition adds ...
Employee Stock Option Schemes (ESOS) at ixigo
Introduction This case study explores ixigo’s strategic use of Employee Stock Option Schemes (ESOS) as a tool to attract, retain, and motivate employees. The company recently announced significant developments in its ESOS, highlighting its focus on employee welfare and ...
Peak XV Partners’ Exit Strategy and MobiKwik’s Stock Performance
Introduction Venture capital giant Peak XV Partners (formerly Sequoia Capital India) recently executed significant share sales in fintech major MobiKwik through two block deals. These transactions highlight the VC firm’s strategy to partially exit its investments while capitalizing on ...
Amagi’s Financial Performance in FY24
Introduction Amagi, a media-focused SaaS unicorn, demonstrated significant financial improvement in FY24. Despite reporting a net loss of INR 245 Cr, the company reduced its losses by 23.72% compared to FY23. The improvement in its EBITDA margin and a ...
PharmEasy's Valuation Decline and Financial Challenges
Introduction PharmEasy, once a leading name in India’s online pharmacy sector, has experienced a staggering valuation decline from $5.6 billion to just $456 million, marking a 92% drop. This decline underscores the challenges faced by tech-driven healthcare startups navigating ...
Leadership Transition at PayU – Vijay Agicha’s Resignation
Introduction After a seven-year tenure with PayU, Vijay Agicha, the Chief Investment and Transformation Officer, has resigned. Since joining the payments solutions major in 2017, Agicha has played a pivotal role in driving acquisitions and building a fintech ecosystem. ...