Introduction Amazon’s meteoric rise from an online bookstore in 1994 to one of the largest and most influential companies globally is anchored in a singular guiding principle: customer obsession over competitor focus. This philosophy, articulated by Jeff Bezos, underpins Amazon’s ...
Home/#customerobsession #amazoncasestudy #businessinnovation #customerexperience #ecommerceleadership #customerfirst #operationalexcellence #growthstrategy #digitaltransformation